PORTFOLIO
WEB DESIGN AND DEVELOPMENT HIGHLIGHTS
Project Title: MG Cables India – Powering Connections
Description:
I designed and developed the official website for MG Cables India, a leading manufacturer and supplier of high-quality cables and wires. The website features a user-friendly interface with a responsive design optimized for seamless viewing on all devices.
Key Highlights:
Modern Design: Clean and professional layout to reflect the brand’s industry expertise.
Product Showcase: Dedicated sections for products with detailed descriptions for easy navigation.
SEO Optimization: Implemented best practices to enhance search engine visibility.
Technologies Used: HTML, CSS, WordPress, and responsive design techniques.
Result: The website successfully delivers an engaging and informative experience, helping MG Cables India connect with its customers and expand its digital presence.
Project Title: HomeCraft Wonders – Your Destination for Home Wonders
Description:
I developed the official website for HomeCraft Wonders, a brand specializing in handcrafted home decor products. The website combines aesthetic appeal with functional design, showcasing a wide range of unique, artisan-crafted items that bring charm and elegance to any space.
Key Highlights:
E-Commerce Integration: Fully functional online store with secure payment gateways and smooth navigation for a seamless shopping experience.
Visual Appeal: Designed with a focus on high-quality product imagery and a clean, minimalistic layout to enhance user engagement.
Responsive Design: Optimized for desktops, tablets, and smartphones, ensuring an excellent browsing experience on all devices.
Technologies Used: WordPress, WooCommerce, custom CSS, and SEO tools.
Result: The website effectively represents the brand’s ethos, helping Home Craft Wonders connect with its audience and boost online sales.
Project Title: Trend India Now – Stay Trending, Stay Informed
Description:
I created Trend India Now, a news website delivering the latest updates across diverse categories such as technology, fitness, sports, movies, finance, and automobiles. The platform is designed to provide readers with crisp, engaging, and SEO-optimized content.
Key Highlights:
Dynamic Design: A modern and intuitive layout for an enhanced user experience.
SEO Optimization: Implemented best practices to improve organic visibility and attract a wider audience.
Content Categorization: Organized news into easy-to-navigate categories for better accessibility.
Responsive Design: Ensured seamless performance across all devices, including desktops, tablets, and smartphones.
Technologies Used: WordPress, custom CSS, SEO plugins, and analytics integration.
Result: Trend India Now has become a go-to source for daily updates, engaging readers with timely and well-curated content while supporting monetization through AdSense-ready features.
Project Title: Aradhana Yog – Embrace the Art of Yoga
Description:
I designed and developed the official website for Aradhana Yog, a platform dedicated to promoting the ancient practice of yoga for physical, mental, and spiritual well-being. The website reflects the ethos of the yoga community while offering comprehensive information about classes, workshops, and certifications.
Key Highlights:
Peaceful Design Aesthetic: Clean and serene layout inspired by yoga’s calming principles.
Course Details: Comprehensive sections for yoga programs, schedules, and certification courses.
Responsive Design: Fully optimized for mobile and desktop devices, ensuring an engaging user experience.
SEO Integration: Implemented targeted keywords and meta descriptions to improve search visibility.
Technologies Used: WordPress, custom CSS, and responsive design tools.
Result: The website successfully establishes Aradhana Yog as a trustworthy platform for yoga enthusiasts and learners, expanding its reach and driving engagement.
Design Logos Showcase
Featured Graphic Design Work
Freelance Social Media Posts
"MRDigitalLeader has been pivotal in enhancing our online visibility and delivering concrete outcomes. Their expertise has made a tangible impact on our brand's success."
Or Levy- Marketing Manager at Yango Deli
"MRDigitalLeader grew our Instagram from zero to 10K followers in just six months! Their expert strategy and dedication transformed our online presence, driving remarkable growth. Highly recommend!"
Sandeep Keshri- Business Owner at Youngster Fitness
★★★★★
★★★★★
MY ACADEMIC PURSUIT IN DIGITAL MARKETING
The series delves into strategies for navigating and excelling in the digital business landscape. It highlights the opportunities available for businesses to not just survive but thrive in the digital realm.
Check out the complete series on my university WordPress blog site.
Click here to Explore The Full Series!
PROJECT THEME
This project delves into the realm of hyperlocal marketing strategies tailored specifically for traditional brick-and-mortar businesses. Focused on understanding and optimizing consumer behavior within the local community, the research explores the pivotal role of online platforms, particularly Google, in driving in-store foot traffic. It investigates the influence of mobile platforms, critical touchpoints such as location-based targeting, the impact of information provision, and the significance of reputation management. The project offers practical insights and recommendations for enhancing in-store foot traffic and conversion rates, catering to the unique needs of local businesses competing in today's digital landscape.
FEEDBACK FROM MY DISSERTATION SUPERVISOR
This significant endeavor encapsulates my dedication to exploring and dissecting the intricacies of hyperlocal marketing strategies for brick-and-mortar businesses.
In continuation of my academic pursuit in modern marketing landscapes, I also authored a compelling Wordpress Blog Post Series on 'Contemporary Marketing Challenges' focusing on an IT company in the UK.
Within my academic journey, one of the hallmark achievements I am proud to showcase in my portfolio is a comprehensive dissertation project completed during my tenure at the University of West London.
INTERVIEW POSTS
During my tenure at CTC Pensions Tech, I led interviews with industry experts to craft compelling thought leadership articles. These pieces not only elevated CTC's industry reputation but also drove substantial business growth. Despite the challenge of extracting key insights, strategic questioning and industry knowledge helped shape impactful content.
Shaping the Future of Retirement: An Interview with Žiga Vižintin, Pioneer in Pension Innovation
Žiga Vižintin
Advisor to the Management Board at Pokojninska družba
Navigating these interviews posed challenges in curating pertinent questions that unearthed valuable insights while aligning with CTC's objectives. However, leveraging a blend of strategic questioning and a deep understanding of the industry, I successfully extracted pivotal information, which ultimately contributed to thought-provoking content pieces.
PEPP Talk: Interview with Matthies Verstegen of Pensioenfederatie
Matthies Verstegen
Head of Brussels Office at Pensioenfederatie
The outcome was transformative—elevating CTC's industry status, establishing credibility, and driving substantial business growth. These articles not only enhanced brand recognition but also positioned CTC as a go-to resource, solidifying its foothold in the pensions technology landscape.
PROFESSIONAL CONTRIBUTIONS AND ACHIEVEMENTS
Social Media Posts
BLOG POSTS
As a Digital Marketing Expert working at CTC Pensions Tech, I spearheaded the creation of over 200 SEO-optimised blog posts. Four key examples stand out as transformative case studies that significantly impacted our online presence.
Each post was meticulously crafted, incorporating SEO best practices to secure top rankings on Google search pages. This strategic approach to content creation led to a substantial 30% surge in website traffic.
My role encompassed various challenges, from understanding the nuances of SEO algorithms to crafting engaging and informative content. Each piece required in-depth research, keyword optimization, and a keen eye for compelling storytelling.
The result? A remarkable £1 million in revenue growth attributed to these blog posts. They not only attracted a wider audience but also established CTC Pensions Tech as an authoritative voice within the industry.
These successes weren't just about creating content; they represented a strategic approach aimed at aligning content with audience needs, search engine algorithms, and business objectives. This holistic strategy resulted in tangible and impressive outcomes, validating the effectiveness of our SEO-focused content creation efforts.
MY SEO JOURNEY
A Glimpse into SEO Success that Shines on Google's Top Search Results
In my journey through SEO at CTC Pensions Tech, I have crafted blog posts and fine-tuned landing pages, striving for prominence on Google's search results. This pursuit wasn't just about creating content; it was a strategic effort aimed at mastering search engine algorithms.
My role encompassed comprehensive keyword research and content optimisation. Each piece was thoughtfully curated to resonate with audiences and align seamlessly with search engine requirements. The goal was clear: Secure Top Positions on Google's Search Pages.
Today, the proof of this endeavor stands tall in the form of screenshots and live links in my portfolio. These snapshots aren't just visuals; they are testaments to a successful SEO journey. Behind each high-ranking blog post and landing page lies a tale of detailed planning, strategic execution, and a keen understanding of search engine dynamics.
CONTACT
mayank.rich31@gmail.com +447376108006 +918860193353
28, Repton Crescent, Reading, RG6 1FL United Kingdom
690/21, Joshi Road, Karol Bagh, New Delhi - 110005